Blogger profile: Marta Bordonada

Works in Marketing Communications for Gemalto's Telecom business. Blogs on everything mobile, especially events and news. Latin heritage but fan of British humor

Website: http://www.gemalto.com/telecom


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Other blogs by the same author

A new parkour game – tried it with NFC?

NFC is all about freeing us up – making purchasing simpler and more straightforward. The art of parkour or ‘free-running’ is the embodiment of movement without obstacle, pause, or thought. To us, it echoes the philosophy of NFC technology and the freedom it allows us every day. So, what’s the link?

IoT

NFC – Not For Commerce?

eBay Chief Executive John Donahoe recently claimed that NFC stands for “Not for Commerce”, when discussing Near Field Communication being used to turn cell phones into mobile wallets. At Mobile World Congress, Russell Buckley said something along the same lines. Apple has not yet backed the technology as many were expecting, but many of the […]

Machines – will they take over or aid the world?

We’ve all watched (or at least heard of) futuristic movies where robots rule the world. From I, Robot and The Matrix to the aptly named Terminator 3: Rise of the Machines, scenarios are painted where machines become autonomous and decide to rule humanity. While these movies primarily aim to entertain and scare, they do call […]

IoT

‘Internet of Things’ dominates MWC keynotes

If there’s one thing that Mobile World Congress 2013 has taught us so far, it is that ‘the internet of things’ is well and truly here to stay. Listening to some of the speakers at this week’s conference has made it clear that the process of ‘verticalizing’ connections is already underway. Steve Girsky, vice chairman […]

IoT

2013 – the year of connections

Is it the year of mobile advertising? The year of NFC and mobile payments? Well, according to the Consumer Electronics Show (CES) and AllThingsD.com, 2013 could be the year the ‘Connected Home’ becomes a reality. We have blogged before about smart homes, sharing our perspective on the one hosted by the GSMA at Mobile World Congress […]

IoT