I’ve been told to keep the length of my posts down (I’m sorry I wanted to be a novelist) so here’s a quickie video of Caroline Doussot, our Mobile Marketing expert, talking about the offer we’ve been showing at Mobile World Congress.
As you can see the SIM is just a small part of the service and the rest is built on sound permission-based marketing and a unique channel with the subscriber “Interactive SMS”.
httpv://www.youtube.com/watch?v=b9hJKXOZ6BQ