Tag: Forrester

EBG: Perspectives from the Mobile & Social Media event of…

Hello from Paris at the EBG event. The catchphrase these past two days has been ‘If you snooze, you lose.’ While that might be taking it a bit far, it’s certainly true that it’s been a highly engaging and fast-moving conference in a fast-moving and evolving industry. And, having dosed up on coffee, I’m keen […]

Emerging payments in emerging markets

Today, smartphones give us round-the-clock access to a wealth of information and services. We can book hotels, email colleagues or reserve a table at our favourite restaurant (and even pay the bill via the handset). But what about those of us who don’t own a smartphone?  In countries such as the US and the UK, […]

Analyst says services, not payments, will drive NFC to mass…

Let’s say you are one of the lucky consumers that purchases one of the 100 million NFC-enabled mobile devices that will ship worldwide in 2012.  How do you picture yourself using it?  To buy your morning coffee quickly with just a wave of your phone? Or for some other application like pairing devices and reading […]

Shop Safe With Your Mobile This Holiday Season

The holiday season is upon us, and it’s time to shop.  Every year on Black Friday consumers wake up early and head out to get the best deals on holiday gifts.  More and more, though, they are doing the shopping online from home, with some sleeping in or getting up at 3am to get the […]

How to be smart with dumb phones

I expect many of our readers will know someone who either gave or received a smartphone over the last few months. They’re ubiquitous these days and I’ve even seen kids who can’t be more than two or three years old using a smart device. Thomas Husson blogged for Forrester on mobile trends from 2012 at the end […]

NFC: much more than pocket money

Forrester’s Denée Carrington blogged recently about the state of mobile payments in the United States, as the research firm published its US Mobile Payments Forecast, 2013 to 2017. For those looking for a quick summary, Denée outlined the three main takeaways as follows: Mobile payments adoption will be fueled by unprecedented growth in proximity payments […]