Tag: Mobile wallets

The Ultimate Mobile Wallet is More than Payments

Like most people, when I think of mobile wallets, I think of making a payment transaction: a quick, convenient, contactless payment transaction where I don’t ever have to pull out my card. But that’s the just the tip of the iceberg of what mobile wallets can do. The push for mobile wallets is driven by […]

Engaging the Omni-Channel Consumer

In the world of online shopping, consumer behaviour is shifting and embracing an omni-channel approach. Put simply, this means customers may seamlessly switch between desktop, mobile, tablet and traditional high street stores to evaluate and make a purchase, comparing prices, locations and reviews whilst doing so. This makes it more challenging for retailers to differentiate […]