Tag: Softcard

NFC in the prepaid market: how Financial Institutions and MNOs…

The prepaid cards market is one of the fastest growing non-cash payments market with most of the growth and adoption coming from the US. Within this context, American Express’ Serve, a subsidiary of American Express, specializing in prepaid services, allows customers to enroll their service through Mobile Network Operators (MNOs). Together with two other major […]

The importance of mobile trust

At a show like Mobile World Congress, the clue is in the name. The focus is on the mobile device and everything it enables. We’ve seen just how essential the mobile device is to our everyday lives and how many of us cannot live without one (or several). The reason for this isn’t just that […]

NFC for payments – time to ditch your wallet

It’s becoming increasingly more possible in the U.S. to use Near Field Communication (NFC) technology to make payments from your smartphone. NFC is one of the most popular and secure technologies for conducting mobile payment transactions. Over the past year we’ve seen banks, shops, and mobile operators all implementing NFC-friendly services in anticipation of the […]

The Ultimate Mobile Wallet is More than Payments

Like most people, when I think of mobile wallets, I think of making a payment transaction: a quick, convenient, contactless payment transaction where I don’t ever have to pull out my card. But that’s the just the tip of the iceberg of what mobile wallets can do. The push for mobile wallets is driven by […]