Category: China

Smart cities in Asia are a necessity, not a luxury

In the third post of our blog series celebrating Mobile World Expo in Shanghai last week, we’re exploring the role that M2M communications has to play (and will continue to play) in the Asia Pacific region. In the near future, everyone will be dealing with enormous quantities of data from all areas of industry and […]

What’s up with Mark Zuckerberg? A man on a mission…

He’s a man on a mission, and when the man who created Facebook talks about mobile phones, people listen. In his keynote speech at MWC in Barcelona, he took some time to speak about WhatsApp, and its mission to connect one billion people across the globe. It’s no secret that Zuck’ has seen mobile as […]

Embracing permission-based marketing in Asia

The term ‘permission-based marketing’ is well-known in many regions around the world. Popularized by marketing guru Seth Godin, it has helped brands overcome the issue of being interruptive in their engagement with consumers. We have touched on this several times on this blog, looking at how to encourage customer loyalty and ensure consumer privacy, sharing […]