Trusting in mobile identity in Asia
Posted on 16 June 2014 by
What’s the one thing you can’t leave your house without: your wallet, or your house keys? Chances are it’s your mobile device.
Category: Hong Kong
What’s up with Mark Zuckerberg? A man on a mission…
Posted on 26 February 2014 by
He’s a man on a mission, and when the man who created Facebook talks about mobile phones, people listen. In his keynote speech at MWC in Barcelona, he took some time to speak about WhatsApp, and its mission to connect one billion people across the globe. It’s no secret that Zuck’ has seen mobile as […]
Embracing permission-based marketing in Asia
Posted on 04 April 2013 by
The term ‘permission-based marketing’ is well-known in many regions around the world. Popularized by marketing guru Seth Godin, it has helped brands overcome the issue of being interruptive in their engagement with consumers. We have touched on this several times on this blog, looking at how to encourage customer loyalty and ensure consumer privacy, sharing […]