Posted on 14 May 2013 by
eBay Chief Executive John Donahoe recently claimed that NFC stands for “Not for Commerce”, when discussing Near Field Communication being used to turn cell phones into mobile wallets. At Mobile World Congress, Russell Buckley said something along the same lines. Apple has not yet backed the technology as many were expecting, but many of the […]
Posted on 20 May 2013 by
One of the hottest events in wireless technology takes place this week in the Las Vegas desert. What’s not to love about The Wireless Association’s CTIA show? The U.S. wireless industry is in healthy shape, as Dr. Robert Roche outlined on the CTIA blog recently, and the great thing about this conference is that it […]
Posted on 29 March 2019 by
Did you see the Apple Card announcement? Here are three important takeaways for our industry.
Posted on 20 November 2012 by
What springs to mind when you think of McDonalds? Happy meals? Brightly colored fast-food chains? Sponsorship of the 2012 Olympics? Vegetarian-only restaurants in India? How about Machine-2-Machinecommunication? Surprised? McDonalds has pioneered a key business concept – extended enterprise – which is going to be the cornerstone of future M2M Communications. What is an extended enterprise? […]
Posted on 02 August 2011 by
Text message marketing should be straightforward, yet, as outlined by @MarianaFangLin, many companies still get the basics wrong. For those running their first mobile marketing campaign, or just looking to refresh their memories on the basics, here are ten tips to ensure that your campaign pushes all the right buttons. 1. Keep it simple. Mobiles offer […]
Posted on 04 December 2012 by
We’ve all watched (or at least heard of) futuristic movies where robots rule the world. From I, Robot and The Matrix to the aptly named Terminator 3: Rise of the Machines, scenarios are painted where machines become autonomous and decide to rule humanity. While these movies primarily aim to entertain and scare, they do call […]
