For many people the convenience of being able to use a contactless smart card to get around their city has been a breath of fresh air. It’s fast, cuts down queues, and allows more people to travel at one time. The next stage in increasing passenger convenience is tapping into the smartphone, a device that no longer leaves our side.
Mobile NFC transport payments are the next big thing, and that’s largely because of the adoption of the technology in smartphones. By 2018, there will be 1.7 billion NFC enabled handsets and when you consider that 3.5 million Londoners swear by their Oyster card for their daily commute, it’s clear there will be more than enough phones to go around.
The public are also receptive not only to NFC payments, which grew 174% year on year in Europe in 2014, but also for paying for things with their smartphone – MacDonald’s has said that 50% of its US tap-to-pay transactions were with Apple Pay.
For public transport authorities faced with increased passenger traffic and demand for innovation, mobile NFC can make a lot of sense. We’ve created a new infographic about the transport industry’s journey to mobile NFC, and below you can find a snapshot of some of the benefits of deploying the solution. Click the image to see the full version:
Contactless ticketing makes passengers happier, is more environmentally friendly and shows visitors that your city is embracing innovation. With mobile NFC payments, transport authorities can increase the number of passengers passing through the gates, reduce their operating costs and offer commuters a better service.
Some of the busiest global destinations have embraced mobile NFC including Beijing, Shanghai, Hong Kong, London, Milan and South Korea. For more information on Gemalto’s transport offer, please visit
http://www.gemalto.com/transport
