Posted on 26 November 2012 by
The contactless challenge is now entering its final few days, with Ewan MacLeod struggling to find companies willing and capable to accept contactless mobile payments. Ploughing on with continued tenacity, however, he has managed to clock up potentially vital points in his attempt to wrestle the lead back off Jon Choo. A trip to the […]
Posted on 10 January 2013 by
A couple of months ago, two bloggers in the UK took on Gemalto’s Contactless Challenge: a ten-day NFC quest in which they competed against each other to see who could be the most successful in going contactless. By the end, technology blogger Jon Choo emerged victorious with 227 points, while Mobile Industry Review’s Ewan MacLeod […]
Posted on 28 November 2012 by
Following on from our initial write-up of the Mobile Marketing Association Forum in Istanbul we have gained further insights around how mobile is changing customer expectations and demand. With Turkey a burgeoning hub of digital brand engagement with consumers hungry for content, where best than to hear about some of the best practices brands can […]
Posted on 12 June 2013 by
Day 5 JoshKathy 633.5 After five solid days of NFC payment excitement, the Gemalto 2013 Contactless Challenge has come to a close. Both Josh and Kathy used their $250 available funds to complete their tasks throughout the week and had us on the edge of our seats each day as they each creatively completed their […]
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Day 4 JoshKathy 117.5140.5 Day four of the Gemalto 2013 Contactless Challenge was marked by 109 people filling the Austin downtown Whole Foods (@WholeFoodsATX) and 119 attendees lining up at the Salt Lake City Sugar House @WholeFoods to see NFC in action. Our competing bloggers Kathy Dalton (@KathyDaltonSLC) and Josh Kerr (@JoshKerr), along with a […]
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Day 3 JoshKathy 312 As we near the midway point of the Gemalto 2013 Contactless Challenge, our savvy bloggers Kathy Dalton (@KathyDaltonSLC) and Josh Kerr (@JoshKerr) have started to hit their stride. By the end of the third day, Kathy assumed the lead, earning 12 points to Josh’s three. Kathy is now clearly in the […]
