Posted on 27 February 2018 by Thales
Machine Learning is a crucially important tool for mobile marketers looking to target specific consumer groups. In this post, we assess whether it can genuinely boost engagement with mobile marketing campaigns.
Posted on 04 December 2017 by Thales
In this post, we look at the key lessons we should take from Blade Runner 2049 regarding artificial intelligence.
Posted on 03 October 2017 by Sebastien Violette
Machine Learning is already a significant part of mobile and it brings great benefits to mobile marketing campaign engagement.
Posted on 14 November 2016 by Sebastien Violette
Our survey reveals the key success factors to be met by mobile operators and brands in Nigeria to maximize your user engagement for mobile marketing campaigns
Posted on 03 August 2015 by Thales
In a mobile and digital environment, being able to target a customer in a timely and localized manner can have a huge impact on your business. In this blog, we look at how to make the most of location based marketing.
Posted on 26 February 2015 by Rémi de Fouchier
We look at how mobile technologies – and NFC in particular – are helping both brands and consumers to achieve the agility they require.