Posted on 04 April 2013 by
The term ‘permission-based marketing’ is well-known in many regions around the world. Popularized by marketing guru Seth Godin, it has helped brands overcome the issue of being interruptive in their engagement with consumers. We have touched on this several times on this blog, looking at how to encourage customer loyalty and ensure consumer privacy, sharing […]
Posted on 23 October 2013 by
A study from Booz and Company a few years ago claimed that electronic government capabilities are a crucial part of a nation’s technological development and that although countries in the Middle East region had started to implement e-government, there was still some way to go. Several years on we can see many of these electronic […]
Posted on 04 November 2013 by
We’ve blogged a lot about NFC technology – from our Contactless Challenges in London, Austin and Salt Lake City to contactless payments at the Olympics and NFC-enabled transport and ticketing. Now, however, we’re delighted to demonstrate the use of NFC technology (and manufacturing) in Singapore, as reported on by BBC Click, the BBC’s flagship technology […]
Posted on 08 November 2013 by
In a world where millions of people rely on the Internet for daily tasks, it’s easy to forget that not everyone has instant and reliable access to the World Wide Web. Today, the Internet isn’t accessible for two thirds of the world. Unfortunately, given the low spread of connectivity projected for years to come, it’s […]
Posted on 26 February 2014 by
He’s a man on a mission, and when the man who created Facebook talks about mobile phones, people listen. In his keynote speech at MWC in Barcelona, he took some time to speak about WhatsApp, and its mission to connect one billion people across the globe. It’s no secret that Zuck’ has seen mobile as […]
Posted on 17 June 2014 by
In the third post of our blog series celebrating Mobile World Expo in Shanghai last week, we’re exploring the role that M2M communications has to play (and will continue to play) in the Asia Pacific region. In the near future, everyone will be dealing with enormous quantities of data from all areas of industry and […]
