Tag: App

The impact of digital on mobile messaging – Digital Services…

Now in its 14th year, the leading messaging event in the market, the Digital Services World Congress 2014,returned to deliver more up to date and high level content on operator and OTT messaging strategies last month. The congress had several sub conferences, one of which was the Global Messaging World Congress and many interesting themes emerged […]

Making mobile wallets a reality

A few years ago at Mobile World Congress, as NFC was beginning to gain traction as a mainstream technology, much was made of the possibilities of mobile wallets. Today, those possibilities have become a reality. The videos below give a step-by-step demonstration of how the mobile wallet now works in practice.Gemalto’s Mobile Wallet solution offers end-users and retailers alike a quick, […]

How to make Mobile World Congress 2014 a success

The countdown has commenced – it is but one month until Mobile World Congress 2014 starts and thousands of tech hotshots descend on Barcelona again. Everyone hopes for a successful event – however they may define success – but do you plan on being someone who is exhausted by the end of it, or one […]

IoT

The death of SMS – but more messaging

You may have seen the headlines last week proclaiming the ‘death of SMS’ and positioning SMS as ‘old-fashioned text messages’. Well, we all know that ‘bad news sells’, so let’s look at the good news around this. Based on global predictions from Deloitte, communications aren’t dropping – quite the opposite. In fact, instant messaging is […]

Smartphones can save the high street

Reporting live from the MMA EMEA Forum in London, mobile is naturally at the core and forms a connection point to all devices. And the good news is that there has been a huge amount of progress in mobile marketing over the last five years. Did you know, for example, that smartphone penetration in the […]

Tis the Season for… Online Fraud?

If you read the news as much as I do, you probably have seen a lot of advice about how to avoid having your financial details stolen this holiday season.  It’s true that conducting banking transactions or shopping online does make you vulnerable to cybercriminals lurking in the background.  But there are a lot of […]