Posted on 15 November 2011 by
NFC is starting to make the mainstream headlines with many pilots and commercial roll-outs taking place. However, just as with the arrival of 3G, ATMs and chip and PIN bank cards there’s a whole lot of consumer education that needs to take place before people will understand and, more importantly, “trust” the technology. We recently […]
Posted on 14 November 2011 by
For many years we’ve been talking about digital convergence and NFC is one of the prime candidates for multi-application devices and cross-industry collaboration. We’ve already heard in great detail about its ability to get banks and telecom operators working together to power moblile payment service and another applications area moving forward will be access control.
Posted on 10 November 2011 by
Most people link mobile NFC directly to payment but as you’ll see in the clip below it creates a complete infrastructure with many use cases (and probably many more we’ve not even thought of yet). One example uses smart posters for marketing purposes. See how promotional vouchers can be emitted and redeeemed.
Posted on 09 November 2011 by
NFC is all about freeing us up – making purchasing simpler and more straightforward. The art of parkour or ‘free-running’ is the embodiment of movement without obstacle, pause, or thought. To us, it echoes the philosophy of NFC technology and the freedom it allows us every day. So, what’s the link?
Posted on 03 October 2011 by
This is my second post on our recent conference on how the mobile had impacted society for our French followers at the IT crowd hang-out, La Cantine, in Paris last week. Last week I blogged about the rise of mobile social media and today it’s the turn of mobile payment.
Posted on 10 May 2011 by
Last month Oracle published an article that stated that NFC transactions were too slow. They have been conducting some tests combining payment, coupons and loyalty cards. Too slow? bundling all 3 transactions is a bit unrealistic….